Hi, I'm Achim

I’m here to help you build the trust and credibility you need to scale confidently.

Lay the Foundation for Scalable and Lasting Growth

With over 20 years of experience in positioning, messaging, and content, I help B2B tech companies build strong, reputable brands. Let’s build a foundation that not only drives long-term growth but also empowers your team to connect with customers on a deeper level.

Positioning

Nail down what makes your company and solution unique to build a trusted brand.

Messaging

Write clear, concise messages that build awareness, confidence, and trust in your solutions.

Content

Create content that resonates with people, not just algorithms. Build connections, not tactics.

It sounds cliche to say that Achim is results-driven, but he is. He’s also a very nice guy to work with, and very fun, too.

Ann Handley

Chief Content Officer
MarketingProfs

Lieber Herr Klor - einen Beitrag zur Erfolgsgeschichte haben Sie ja ebenfalls gehabt, denn “Treasury that Moves You” ist immer noch in aller Munde ;-)

Martin Bellin

Former CEO
BELLIN Treasury

Achim did a great job. His creative contributions and no-nonsense approach helped me grow MaxHire during a tough economy and 10x in four years.

Peter Blitz

Former CEO
MaxHire

Maximizer continues to benefit from Achim’s contributions. The new positioning wasn’t just a new tagline; it was a promise to our customers.

Vivek Thomas

Former President
Maximizer CRM

Achim elevated the LMI brand and brought our company a much wider awareness than we have ever previously enjoyed.

Len Chamberlain

Chief Commercial Officer
LMI Technologies

Achim contributed to major initiatives at ZIRO and helped move the needle. He’s a great guy and a positive attitude to have on your team.

David Perlis

COO
ZIRO Technologies

Sales drive the present, but partnerships built on trust drive the future.

Let’s make your brand more than just another vendor. Invest in your reputation today, so your sales team has the air cover and credibility they need when future buyers come calling.

It all starts with insight.

Insight is your competitive edge. We’ll dive deep to uncover the truths that shape a winning strategy. The better the insight, the better the strategy and execution.

“Start with why.”

Simon Sinek

Pricing

Invest in the Future Growth of Your Business
Start building a credible brand today. Your future self—and your bottom line—will thank you for it.
1-Day Positioning Workshop

$1,500

Paid Once
What’s covered
Ideal Customers (ICP)
Competition
Unique Capabilities
Differentiated Value
Market Niche
Trends
Monthly engagements start at

$3,500

Paid monthly
What’s covered
Customer Research
Market Research
Sales Pitch Decks
Messaging Playbook
Brand Standards
Coaching/Mentoring
Content Strategy
Creative Design
Websites
Request your own

Achim’s Razor Blog

Weekly B2B tech marketing tips that elevate your brand reputation.

Prepare for Tomorrow’s Growth

Book your free discovery call today